Consultancy

Export Price Structuring

Objective

To define competitive, sustainable, and financially viable export pricing, reducing risk, avoiding hidden losses, and ensuring the company exports with appropriate margins, strategic clarity, and alignment with the target market.

Target Audience

SMEs and entrepreneurs who already export or intend to start export operations, structuring their pricing correctly for international markets.

Process

Initial online meeting (1 hour), study development (3 weeks), and an online presentation meeting (1 hour), including delivery of a detailed PDF report.

Structure

  • Definition of Incoterms;
  • Analysis of taxes and customs duties;
  • Assessment of VAT and indirect taxes;
  • Estimation of logistics costs (freight, insurance, warehousing).
  • Estimation of customs and customs brokerage costs;
  • Estimation of marketing costs;
  • Simulation of total export cost (landed cost);
  • Assessment of currency impact on pricing;
  • Margin analysis.

Without Borders

Objective

This consultancy aims to analyze the target segment and identify business opportunities in Portugal and/or the European Union, assessing feasibility and developing a detailed strategic plan for market entry.

Target Audience

Small businesses seeking to internationalize and/or expand their sales into Portugal and the European Union.

Process

Initial online meeting (1 hour), study development (4 weeks), and an online presentation workshop (1.5 hours), including delivery of a detailed PDF report.

Structure

Strategic Business Diagnosis

  • Analysis of the current business model, product/service value proposition, and commercial track record.
  • Identification of strategic objects for internalization.
  • Identification of internal constraints and critical success factors (production, operational, and financial capacity).

Market and Competition Analysis

  • Structured analysis of the target market.
  • Assessment of product/service fit with the European market.
  • Competitive barriers (mandatory documentation, regulation, certification, and taxation).
  • Relevant stakeholders involved.
  • Competitive analysis.

Strategies and Positioning

  • SWOT analysis for internationalization.
  • Positioning and Value Proposition.
  • Identification and priority countries.
  • Key European industry events and trade fairs.
  • Mapping of sales channels and potential partners.
  • Market entry strategies and commercial approach.
  • Next steps.

Possibility of developing a price list and catalog upon request